Category: Blog

Top 3 Packaging Trends Every Fashion Brand Should Watch

Sustainability: Not Optional Anymore The fashion industry has long been scrutinized for its environmental impact.  And packaging? That’s a big part of it. All those cardboard boxes, tissue paper, and plastic mailers end up in landfills or worse, the ocean. Your customers know it, and they’re not happy about it. Here’s what actually works: reusable […]

How Reusable Packaging Is Changing the In-Store Experience

A more sustainable way to carry This is where reusable packaging for retail comes in the picture, and this is where Movopack’s circular packaging solution changes the interaction between customers and shops. Here’s how it works: at the checkout, instead of receiving another paper bag, customers can choose a reusable shopping bag, designed to be […]

Switching to Reusable Packaging: What It Takes and How to Start

Step 1: We understand and design what works for you Before we design anything, we take the time to understand how your current packaging system works. We analyse your logistics processes, storage and transport, as well as the single-use packaging you currently use, whether it’s a cardboard box for e-commerce or paper bags for retail. […]

Can reusable packaging reduce packaging costs?

The Hidden Cost of Single-Use Packaging Think about how much e-commerce brands spend today not just on packaging, but on shipping oversized cardboard boxes, filling them with layers of bubble wrap, and dealing with the frustration of products swimming in unnecessary materials. It’s a hidden cost that adds up with every single order. And in […]

3 common misconceptions about reusable packaging (and why they’re wrong)

1. Doesn’t reusable packaging have a larger carbon footprint than cardboard? This is probably the most common question. Many people think that the return process of reusable packaging generates so many emissions that it cancels out its benefits. The truth is that the manufacturing phase is by far the most carbon-intensive part of any packaging’s […]

Reusable vs Recyclable Packaging: What’s the Real Difference?

The rise of recyclable packaging (and its limitations) Recyclable packaging has grown in importance over the last decade. To lessen their impact on the environment, many brands have shifted to packaging composed of paper, cardboard, or other readily recyclable materials. At first glance, this seems like the right move: recycling prevents materials from ending up […]

How to design sustainable packaging that reflects your fashion brand

Why branding is important Today’s consumers expect brands to go beyond the functionality of packaging. They prefer well-designed packaging solutions that align with their values, especially when it comes to sustainability. 74% of consumers (Source: Ipsos, 2024) say that packaging design influences their purchasing decisions. Meanwhile, 60% of them (Source: Dotcom Distribution, 2023) are unlikely […]

The logistics behind reusable packaging: what brands need to know

A circular cycle that really works Movopack’s solution is based on a clear cycle: brands use reusable packaging to sell products, and customers return it after unboxing. Once returned, the packaging arrives at one of Movopack’s hubs, where it undergoes quality control and sanitisation. This regeneration process ensures that the packaging always returns in perfect […]

Sustainable Packaging Trends in E-commerce (2025)

1. The Boom of Reuse The main thing we look at in 2025 is the rise of reusable packaging. Instead of being single-use and then discarded, packaging can make multiple delivery cycles, reducing waste and CO₂ drastically. At Movopack we’ve developed a packaging solution that is reused more than 20 times and can be customized […]